26 Apr

‘Umbrella with Raindrops’ is brand new intercourse understanding expression

The CondomEmoji, relating to Durex, emerged whilst the overwhelming option in a poll that is global. O n the event of World AIDS Day, December 1, sexual well-being brand, Durex, has announced ‘Umbrella with Raindrops’ given that overwhelming choice in an international poll, to obtain the safe intercourse emoji. Shockingly, almost 1 / 2 of 16-35 12 months olds genuinely believe that HIV isn’t a thing that could ever affect them, even though every 30 moments a person that is young contaminated with HIV.

Whilst significantly more than 60 percent of young people surveyed admitted to being uncomfortable discussing safe intercourse, 72 % of respondents surveyed admitted which they discovered it more straightforward to show thoughts using emojis and a lot more than three quarters admitted that they normally use emojis to go over intercourse and relationships. The unveiling of safe intercourse emoji could be the latest move in Durex’s ongoing #CondomEmoji campaign, which demands Unicode to place a secure sex emoji on every smartphone in the field to be able to help teenagers communicate about safe intercourse more effortlessly.

Up to now, the #CondomEmoji campaign has trended on both Twitter and Twitter with supporters from over 160 countries supporting the motion, and it has seen much talked about help on social networking from international organisations like the Global Planned Parenthood Association, Terrence Higgins Trust and brand new Zealand AIDS Foundation.

Durex hopes that the rise in popularity of the safe intercourse emoji will show exactly what the nine away from 10 surveyed verified; that a secure sex emoji will be one step towards empowering young adults to generally share safe intercourse – and encourage Unicode to reconsider their choice to reject the initial application. Read More